partnering
A New Job, A New Challenge
In a growth business, it’s never to early to plan for what’s next. Our executive team took a look at the business and identified building out a high-performing partner channel as a priority for 2011. I was picked to lead this effort, so as of August 1, I left my comfort zone in marketing. Now what?
Partnering Techniques: A Rep’s Point Of View
A previous TMM post touched on best practices for successful business partnering from a marketing perspective. Guest columnist Andy Blevins contributes some serious insight on how these concepts translate into tactics in the field.
© 2010 The Marketing Muse. 
