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A New Job, A New Challenge

In a growth business, it's never to early to plan for what's next. Our executive team took a look at the business and identified building out a high-performing partner channel as a priority for 2011. I was picked to lead this effort, so as of August 1, I left my comfort zone in marketing. Now what?

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2010: The Death of Marketing, The 4 P’s and Branding As You Know It

It's been a good run, marketing. You taught us how to be a Pepper, showed us where the Beef was. But it's all over now. The numbers don't lie. 2010 will be the year marketing- as we know it- dies.

Asides

• .....and we're back.  Had a long layoff between posts there due to work-related travel and vacation.  Spent time in the great cities of New York, Boston and Washington DC with customers, partners and colleagues.  Had some nice vacation time in Albany with the family and celebrated our wedding anniversary in Montreal, attending the Jazzfest and the Just For Laughs comedy festival.  The next couple of months are going to be exciting- getting back into the flow of writing here and transitioning into a new role at work.  More on that later- in the meantime, thanks for your patience and for reading TMM! #
• Welcome and thanks for reading!  TMM is my first foray into the blogosphere.  I hope you enjoy it.  If there's a compelling topic you'd like to see me write about, let me know!  I look forward to the discussion and varying points of view.  If you want to know more about this blog or why I'm writing it, this should cover it. #