Latest Post
Broken Record: Fixing The Music Business
Five years ago, Kyle Murdock's MySpace-fueled rise to major label status was the stuff of dreams. Today, he runs solo. But Murdock has fans, funding and enduring credibility- everything the majors promised but couldn’t deliver. How did he do what an established, prestigious major label couldn’t? A peek into the fall of the record business and what's coming next.
Featured Post
It is a myth that ostrich stick their heads in the sand when they sense adversity. The truth is that they use their long necks and very large eyes to spot predators early, and then either lay down to hide or run away. Like the ostrich, marketers need to look far ahead to see an approaching exit and craft a position to deliver the best outcome. Here's how.
Asides
- Welcome and thanks for reading! TMM is my first foray into the blogosphere. I hope you enjoy it. If there's a compelling topic you'd like to see me write about, let me know! I look forward to the discussion and varying points of view. If you want to know more about this blog or why I'm writing it, this should cover it. #
Welcome to The Marketing Muse
Practical Insight for the Savvy Marketer. Thoughtful Recommendations for the Music Fan.
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